Quotes of the Day

Your after-tax rate of return must be greater than your after-tax cost of borrowing or the financial math won't add up in your favour. Based on everything you know about the history of your investment type and the best advice of the professional team you employ, ask yourself what the average and worst-case scenarios look like. If you can't live with the worst-case scenario, don't move ahead with the investment. Across Canada, real estate has returned on average 5.5 percent over the past thirty years. But perhaps you might be extremely unlucky and find yourself in a ten-year lull where the market returns only 3.5 percent. Keep this in mind (and stress-test for it) when deciding whether to borrow money to invest. [2017] - Calum Ross

If you can’t make money with unleveraged trades, you’ll never make money with leveraged trades. [2009] - Robert C. Miner

For the most part high probability trades are made only in the direction of the major trend. If the market is uptrending, a trader will wait for a dip and test some support level before entering. [2003] - Marcel Link

A successful direct mail campaign absolutely depends on how regular and consistent your mailings are. Use color as much as possible--either on the envelope itself or in the lettering on the outside of the envelope. Put messages on the envelope. Many companies use greeting card-, invitation-, or even wedding-announcement-style mailers to great effect. [2007] - Chet Holmes

The higher the price, the fewer the customers, and the more precise you need to be in your marketing. Instead of discounting down, bonus up. Instead of looking for new products to sell, look for new customers. Many of us like letting people know we spent a lot of money for a product only a few people can or will afford. [2005] - Robert T. Kiyosaki