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The best way to apologize is to let the customer vent first. Don't interrupt, just take notes and make empathetic noises. You can even tell the customer that it makes you mad too. Second, ask the customer what their speed of need is. Tell them what they ant to hear. That you apologize, that you understand how they feel, that you are meeting with the appropriate people to get a resolve, and that it will be done in 24-hours. [2005] - Jeffrey Gitomer

Loyalty is earned with friendliness, responsiveness, ease of doing business, fair value, and the good feeling customers get when they call you, visit you, or interact with you. [2005] - Jeffrey Gitomer

Sell yourself before you try to sell your company or your product. [2005] - Jeffrey Gitomer

If you find common subjects or interests with a prospect, you can establish a business friendship. Ask about a diploma or picture. Your prospect will be glad to talk about what he/she just did or likes to do. Try to captivate him or her in intelligent conversation with engaging questions about their interests. It's obviously better if you're versed in the subject, because that's where rapport is established. Get the prospect to talk about their passions and what makes them happy. [2005] - Jeffrey Gitomer

Surface questions or talk such as the weather, or did you find the place okay, should be avoided at all costs. Try to find out what they did last weekend, or what they're doing this weekend. Ask about a movie or a ballgame. Avoid politics, religion, their personal problems. People love to talk about themselves. The object is for you to find a subject, idea or situation that you both know about or are interested in. [2005] - Jeffrey Gitomer

50% of sales are made because of friendship. It takes time to develop a relationship. It takes time to build a friendship. [2005] - Jeffrey Gitomer

Here are a few places to meet or take your customer: a ball game, the theater, a concert, a gallery crawl, a Chamber after hours event, a community help project, a breakfast, a lunch, a dinner, a seminar given by your company. If your customer has kids, get a few tickets to the IMAX theater in your town, and go on the weekend. [2005] - Jeffrey Gitomer

After you deliver your message, your job is to begin questioning to find something that you have in common with the other person (home town, college, kids, sports teams). [2005] - Jeffrey Gitomer

If somebody gives you a referral and tells you to call them, but has not called them him or herself, it's nothing more than a lead (and an awkward one at that). A referral is the easiest sale in the world if it's set up properly. You must get your customer involved as an additional salesperson. this will remove any hesitation and any barrier. [2005] - Jeffrey Gitomer

If you've done something good, I mean really, really, really good, your customer will retell that story 10 times. If you've done something bad - really, really bad, they'll retell the story 50 times. [2005] - Jeffrey Gitomer

Let the prospect chase you. It's the best follow-up. 1. Create a sense of urgency by telling a compelling story about achievement lost because of delay. 2. Give just a little information (one potato chip) about how they benefit. 3. Think "profit" and "productivity" not "price" and "sale." [2005] - Jeffrey Gitomer

Protect your company and employees from cheap customers-the customers who want more than they pay for, the customers who want something for nothing. I make it a point to fire cheap customers-politely and discreetly. [2005] - Robert T. Kiyosaki

Salespeople are advised that it is better to wait for the other person to initiate the handshake and, if it is not forthcoming, use a small head-nod as the greeting. [2004] - Allan Pease

Smiling at the appropriate time, such as during the opening stages of a negotiating situation where people are sizing each other up, produces a positive response on both sides of the table that gives more successful outcomes and higher sales ratios. [2004] - Allan Pease

Salespeople are taught to use the palm rub gesture when describing products or services to prospective buyers, and to use a fast hand action to avoid putting buyers on the defensive. When a buyer quickly rubs his palms together and says, 'Let's see what you have to offer!' it signals that he's expecting to see something good and might buy. [2004] - Allan Pease

When presenting ideas, products and services to couples, watching who mirrors whom reveals where the ultimate power or final decision-making ability lies. [2004] - Allan Pease

Sitting directly opposite others creates bad vibes. The 'right-hand man' is more favored and others subconsciously credit the right-hand person with having more power than the one on the left side. More business deals are made when a salesperson sits to the customers' left than to their right. [2004] - Allan Pease

The left side of your face is the best side for giving a presentation. [2004] - Allan Pease

If you are going to do business over dinner, it's a wise strategy to complete most of the conversation before the food arrives. First, whether you are dining at home or at a restaurant, have the other person sitting with his back to a solid wall or screen. Next, the lights should be dimmed and muffled background music should be played to relax the senses. It would be best to use a round table and to have the other person's view of other people obscured by a screen or large green plant if you want a captive audience. [2004] - Allan Pease

Seven key habits to develop as a sales expert: prospecting (find ideal customers), establishing rapport, identifying needs, presenting solutions (invite comments and make recommendations, rather than attempting to induce the customer to by), answering objections, closing the sale, and getting resales and referrals (the key to success in business). [2004] - Brian Tracy

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