Quotations by Scott Fox

If you find something difficult to do, there's a company you can build to help solve that problem. If there's an industry, hobby, or community that you know well, you should examine the inconveniences facing that community or its customers that hinder its growth. Each of those obstacles could be a business opportunity waiting to be solved. [2006] - Scott Fox

Creating Product Millionaire businesses is easiest if your product (1) meets a need that already exists in the marketplace, and (2) is easily explained. It's best if the product fits easily on store shelves and in shipping boxes, so it's easy for retailers to stock the product and ship it to buyers (Even better is if you can make your products deliverable simply by downloading them from the Internet.) [2006] - Scott Fox

You might put out a lot of effort in the beginning designing the logos for your shirts or whatever your product is, but then you can be making money from that one-time investment for months or years to come as you sell online. [2006] - Scott Fox

The key to building a successful blogging business is identifying and nurturing an audience community interested in the topics you cover and finding advertisers interested in reaching them, too. [2006] - Scott Fox

The most likely revenue stream for publishing e-businesses is online advertising. [2006] - Scott Fox

The key to finding the right new business for you is to combine your skills, interests, and hobbies to target the right group of customers with in-demand products/services that help those customers solve their problems in a cost-effective manner. [2006] - Scott Fox

Most millionaire opportunities grow out of personal experience and take a lot of personal enthusiasm to nurture and harvest. [2006] - Scott Fox

The e-business you build should stay small. In the Information Age, even small businesses can reach the whole planet inexpensively; and they can be easier to manage but still highly profitable. [2006] - Scott Fox

The key to most successful businesses is that they do their chosen activity better than their competition. A "competitive advantage" is a unique connection, resource, idea, timing, or other factor that means you can produce or deliver your product or service faster or cheaper or better or more profitably than the other guys. If you have an area of expertise, connections, or even just enthusiasm, it may yield a competitive advantage for you. [2006] - Scott Fox

You are most likely to find a better domain name if you cleverly combine two or even three words. Brainstorming lists of keywords associated with your products or services. The name and Internet address of your business are so important that you should be ready to spend days or even weeks to come up with just the right combination of words that are also available as URLs. [2006] - Scott Fox

You don't register a .net domain name to build a business where the .com version of your domain is already hosting a competitor! [2006] - Scott Fox

The fastest way to build a professional-looking website is to use a "website template". [2006] - Scott Fox

Top-quality marketing requires good-looking graphics. Traditional graphics designers can be quite expensive, so I recommend either finding a friend who is handy with graphics software or using an online vendor. [2006] - Scott Fox

eBay is a great marketplace for unique and collectible items. eBay is also great for buying and selling commodity items such as batteries, socks, used books, name-brand appliances, or other easy-to-recognize items. [2006] - Scott Fox

From a seller's perspective, eBay's biggest weakness is that its audience is primarily bargain hunters. [2006] - Scott Fox

Don't underestimate the importance of well-written copy because it is more important than you may think. You'll need good and regularly updated copy for website pages, product descriptions, e-mail newsletters, customer service documentation, advertisements and business correspondence. [2006] - Scott Fox

Keeping your expenses down is the second most important factor in business success (ranked second only to finding a product/service you can sell at a profit). [2006] - Scott Fox

Every page of your website should have copyright, ownership, contact, and legal information at the bottom. You probably also want to include a link to your privacy policy if you are collecting e-mail addresses or customer information through your site. [2006] - Scott Fox

Spending the least money, spending the least time, and making the least number of long-term commitments as possible to get the business launched. [2006] - Scott Fox

Banner exchanges, link exchanges, and e-mails to a broader group of acquaintances are good examples of ways to draw a small amount of traffic that can be useful during the soft launch test. Have friends and family members visit the site to offer suggestions. [2006] - Scott Fox